Creative Merch & Product Studio

Merch that tells your story and builds authentic connections

End-to-end merch design & product development services

“HUM”


From Latin Humus

Meaning earth and ground

HUM. Studio is the grounded bridge between your story and products

A yellow T-shirt with the word "HUM." embroidered on it, hanging in front of a wall with sunlight and blinds creating striped shadows.
Close-up of beige ribbon-like strips or fabric curled and layered against a brown background.

How can HUM be your trusted partner?

  • A beige t-shirt with embroidered text 'ALT RE' positioned on a surface. Next to the shirt are three pairs of textile socks in brown, white, and beige, each labeled with a black letter 'A' or 'L'.

    Hospitality & Brands

    Merch as an extension of your brand story

    We are your creative partner:

    Creative direction

    Product concepts

    Packaging

    Product photography

    End-to-end delivery

  • Events & Corperate gifting

    Events & Corperate Teams

    You are looking to build relationships

    We take care of the back end:

    Merch kit development

    Product concepts

    Supplier communication

    Packaging

    Logistics & management

  • Person holds fabric swatch book with various colored fabric samples, including pink, green, blue, brown, red, and tan, on a table.

    E-Commerce & Retailers

    You are building the product line

    You design, we execute:

    Product sourcing & development

    Sampling & Testing

    Leadtime management

    Packaging

    Logistics and 3PL solutions

Hi - welcome to my studio

I hold this space for businesses to create impactful merch and build authentic relationships.

We look into the inner landscape of your brand and design products that carry meaning for you and your people.

HUM. Concept is more than my work - it’s an extension of who I am.

I lead with creativity and intuition to connect with the soul of your brand, while staying grounded to support you and deliver projects with integrity.

The work we do here is beyond the tangibles, and becomes personal.

Christine Fan
Founder

Trusted By

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  • A tan, textured sofa with a round, striped pillow and a dark green St. Rose shopping bag on it, with sunlight streaming in.

    Retail Merch

  • Back view of a person with brown hair wearing a gray corduroy baseball cap, with the brand name 'HUMAN.' embroidered on the back.

    Staff Engagement

  • Digital illustration of two socks, one red and one green, each with a label that says SOL at the top and the word OTWAY along the side, on a light beige background.

    Product Development

  • A row of colorful, matte-finish reusable water bottles in navy blue, off-white, light blue, yellow, pink, and red, arranged on a white surface at a market or exhibition. In the background, a large sign reads "Co-Brand" and "Customize Our Product."

    Events & Promotional

Customisation Process

Person selecting a hair color sample from a color swatch book

At HUM

We bring meaning, presence, and intentions to the tangibles

Get In Touch

“Thank you - Christine. I thoroughly enjoyed working with you to create this identity for the business and your professionalism and going the extra distance has been unmeasured. ”

— Adam, Greenslope QLD